Mastering Substitution for Cohesion in IELTS Writing Task 2

Repetition can hurt your IELTS Writing Task 2 score almost as much as grammar mistakes. Examiners want your ideas to flow smoothly without sounding mechanical or redundant. One of the easiest ways to achieve this is through substitution — replacing a word or phrase you’ve already used with another that carries the same meaning. In this article, you’ll learn what substitution is, its usage, when to use it, how to combine substitution with reference words, with examples and common mistakes you should avoid.

What is Substitution?

Substitution is when a word or short phrase replaces another to avoid repeating it. It keeps your sentences concise and prevents your writing from sounding heavy or monotonous.

Compare these two examples:

  • Without substitution (repetitive):
    Some people prefer online learning. Other people prefer online learning because it is convenient.
  • With substitution (natural):
    Some people prefer online learning, while others do so because it is convenient.
  • The meaning stays the same, but now the writing feels smoother and more academic.

Also read:

Upgrading Cohesion in IELTS Writing Task 2

Mastering Linking Words for Cohesion in IELTS Writing Task 2

Mastering Reference Words for Cohesion in IELTS Writing Task 2

Mastering Ellipsis for Cohesion in IELTS Writing Task 2

Mastering Lexical Cohesion in IELTS Writing Task 2

Three Ways to Use Substitution

1. Using “one” and “ones” to Replace Nouns

“One” and “ones” are the most common substitutes for nouns you have already mentioned. They refer to countable nouns and prevent clunky repetition.

Examples:

  • Renting a flat is cheaper than buying one.
  • Policies supporting renewable energy are far more effective than traditional ones.
  • Each example avoids repeating “flat” or “policy,” yet the meaning remains clear.

Tip: Use “one” (singular) and “ones” (plural) only with countable nouns, and avoid putting an article before “ones”.

Also read:

Upgrading Cohesion in IELTS Writing Task 2

2. Using “do so” to Replace Verbs or Actions

The expression “do so” substitutes an action or entire verb phrase previously mentioned. It helps maintain cohesion by referring back to what was done earlier.

Examples:

  • Some universities require students to complete internships, and many companies also encourage them to doso.
  • Parents should guide their children to follow rules, and teachers should help them doso in school settings.
  • This technique reduces wordiness and keeps your writing clear and efficient.

Common Error: Don’t confuse “do so” with simply “do it”. The word “it” usually replaces a noun, while “do so” refers to an activity or process.

Wrong: Young people should recycle, and schools can encourage them to doit.

  • This sounds more like an informal command.

Correct: Young people should recycle, and schools can encourage them to doso.

Also read:

Typical Coherence and Cohesion Pitfalls in IELTS Writing Task 2

Upgrading Cohesion in IELTS Writing Task 2

3. Using “such” to Replace Descriptive Nouns or Phrases

The word “such” helps you avoid repeating long expressions or examples, especially nouns described by adjectives. It means “things of that kind/type.”

Examples:

  • Many governments have introduced recycling programmes. Such initiatives are essential for environmental protection.
  • Public protests can bring social change, but such actions must remain peaceful.

Tip: Combine “such” with reference words to clarify meaning, e.g., “such a policy”, “such issues”, “such measures”.

Example:

Climate change poses challenges, and governments must address such issues through international cooperation.

Also read:

Mastering Reference Words for Cohesion in IELTS Writing Task 2

Upgrading Cohesion in IELTS Writing Task 2

Quick Reference of Three Usage

  • Noun one/ones:
  • Form: one(s)
  • Example: Modern jobs require soft skills, unlike traditional ones.
  • Verb doso:
  • Form: do so / does so / did so / doing so
  • Example: Some countries recycle waste, and others are now beginning to doso.
  • Phrase such:
  • Form: such + noun

Example: Renewable energy policies are costly, but such initiatives benefit the planet.

Also read:

Upgrading Cohesion in IELTS Writing Task 2

When to Use Substitution

Use substitution after you’ve clearly introduced a noun or idea. It makes your essay shorter and prevents redundant repetition.

Example:
The city invested heavily in renewable energy projects. Such efforts have not only created jobs but also reduced emissions.

Also, combine substitution with linking phrases and reference words for seamless flow:

Some people argue that advertising harms children. However, such criticism ignores the role of parental guidance.

Also read:

Upgrading Cohesion in IELTS Writing Task 2

Mastering Linking Words for Cohesion in IELTS Writing Task 2

Mastering Reference Words for Cohesion in IELTS Writing Task 2

Mastering Ellipsis for Cohesion in IELTS Writing Task 2

Mastering Lexical Cohesion in IELTS Writing Task 2

Combining Substitution with Reference Words

Substitution often pairs naturally with reference devices like “this/these”. Together they create professional cohesion.

Example:
Some individuals donate to charity. This act of generosity sets a positive example for others, and many people try to doso regularly.

  • This sentence demonstrates reference (“this act”) plus substitution (“do so”). Together they replace entire ideas efficiently.

Also read:

Mastering Reference Words for Cohesion in IELTS Writing Task 2

Upgrading Cohesion in IELTS Writing Task 2

Common Mistakes to Avoid

  • Using substitution too early: Make sure your reader knows exactly what phrase you’re replacing. Introduce the noun first.
  • Forgetting agreement: Use “one” for singular and “ones” for plural, e.g., “expensive ones”.
  • Overusing “such” without context: Avoid vague phrases like “such is important.” Specify what “such” refers to.

Also read:

Typical Coherence and Cohesion Pitfalls in IELTS Writing Task 2

Upgrading Cohesion in IELTS Writing Task 2

Conclusion

Substitution might look like a small grammatical trick, yet it plays a huge role in raising the quality of your IELTS writing. It removes repetition, adds variety, and shows you can form cohesive links without depending only on traditional connectors. By practising substitutes you’ve learned (i.e. “one/ones”, “do so”, and “such”), you’ll write shorter, sharper, and more coherent IELTS Task 2 essays — a hallmark of Band 7‑level writing.

Related Reading

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